Digital Marketing Excellence
Transforming brands through digital experiments, analytics, and measurable results
About Me
I'm an IIT Bombay graduate with 10+ years of experience in digital marketing, specializing in growth strategies, experimentation, and data-driven solutions that deliver measurable results.
My expertise spans across Paid Media, SEO, social media marketing and analytics. I pride myself on delivering measurable ROI and building long-term partnerships.
Services
Paid Marketing
Programmatic Media Buying across Google Ads, DV360, Microsoft, Taboola, Facebook, TikTok, Apple Search Ads, and more to drive targeted traffic and conversions.
SEO
Backlink Acquisition, On-Page SEO, Technical SEO Audits, and Content Strategy to improve organic search rankings and drive sustainable traffic growth.
Social Media Marketing
Strategic social media campaigns across platforms to build brand awareness, engagement, and community with your target audience.
Incremental Tests
Lift tests and A/B experiments to optimize marketing performance and maximize ROI through data-driven decision making.
Brand Strategy
Develop compelling brand identities and positioning strategies that differentiate your business in competitive markets.
GTM Strategies
Technical and strategic planning to successfully launch new products and services into the market, ensuring maximum impact and adoption.
Featured Projects
SEO Ranking Improvements
Improved SEO rankings for a leading education brand for a high volume keyword within 1 month to top 3 using on-page and off-page SEO strategies.
Paid Campaign Audit
Successfully did audit of a multinational FMCG brand's paid campaigns on DV360 and improved efficiency by 40%.
Increased App Installs
Achieved 3x increase in app installs for a health startup through DV360 campaigns within 2 months.
1.5X Purchases
Drove 1.5X purchases for Tech brand through optimized Google Ads, Social Media and Programmatic campaigns focusing on high-converting paid media inventories.
Case Studies
Growth for a Consumer Brand
Cross-channel growth program that lowered CPA and increased conversions through experimentation and creative iteration.
Ranking a New Education Page — Top 6 in 2 Months
Ranked a brand-new education page for high-intent keywords and scaled organic traffic to 1,500+ daily visitors using technical SEO and targeted backlinks.
Let's Work Together
Ready to transform your digital marketing? Get in touch to discuss your project.